Turn what you
know into
what you’re
known for.

When someone asks ChatGPT, Claude or Gemini to recommend a speaker or a book in your field, does your name come up? You’ve spent years building your expertise, but being good at what you do doesn’t automatically make you easy to find. In this episode, Brad and Dixie explore AI visibility for speakers, authors and experts, and the practical changes that can help potential clients, readers and event organisers discover your work. From what your website says about you to the valuable ideas sitting inside your existing talks, podcasts and books, discover how to give your expertise a stronger online presence. Brad explains how to check whether you’re appearing in AI searches, why your unique stories and frameworks matter, and where to focus your efforts first. If you want to make your knowledge easier to find and turn more of your existing content into opportunities, this conversation is for you. The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide. Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career. Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing. Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed. FIND US Brad Hauck Proficlix.com.au Dixie Carlton Indieexpertspublishing.com

How do you stand out as a speaker, author or business expert when everyone sounds the same?  In this episode of The Expert’s Journey, Brad and Dixie chat with bestselling business author and entrepreneurial futurist Andrew Griffiths about building a memorable personal brand, charging premium prices and becoming “magnificently unforgettable”. Andrew explores why original stories, clear positioning and a distinctive message matter as AI makes more business content look and sound alike. Discover how to turn your business book into opportunities for paid speaking, coaching, workshops and consulting. Andrew shares how he uses books to attract clients, why a signature framework strengthens your expert business, and how to choose between self-publishing and traditional publishing. Whether you’re writing your first book or growing your professional speaking career, this conversation will challenge you to think beyond book sales and build a business around your expertise. Andrew Griffiths Web: https://www.andrewgriffiths.com Amazon: https://www.amazon.com.au/stores/Andrew-Griffiths/author/B001JP0X34 The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide. Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career. Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing. Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed. FIND US Brad Hauck Proficlix.com.au Dixie Carlton Indieexpertspublishing.com

What does it really take to build a successful speaking career that lasts? In this episode, Brad and Dixie interview Lindsay Adams OAM, “The Relationships Guy”, who shares the lessons he’s learned across more than 25 years as a professional speaker, author, consultant and industry leader. Lindsay reveals why relationships win more business than speaking talent alone, when speaking for free can lead to valuable paid work, and why very few speakers can survive on keynotes alone. He also explores personal branding, strategic networking, books and lead magnets, multiple income streams, assessment tools and turning a single presentation into long-term client work.  This is an honest, practical conversation for speakers who want to build more than a great presentation. They want to build a sustainable speaking business. The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide. Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career. Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing. Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed. FIND US Brad Hauck Proficlix.com.au Dixie Carlton Indieexpertspublishing.com

Your book shouldn’t be the end product. It should be the first step in your expert business. In this episode, Brad and Dixie explain how to build a clear path from reader to subscriber, buyer, client and advocate. Discover how to identify missing steps, create stronger calls to action and give readers an obvious reason to keep engaging with you. The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide. Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career. Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing. Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed. FIND US Brad Hauck Proficlix.com.au Dixie Carlton Indieexpertspublishing.com

Most experts have a process, but very few have turned it into something people can easily understand, remember and share. A strong signature framework takes what you know and gives it a clear structure, helping your audience move from confusion to action. In this episode of The Expert’s Journey, we explore what makes a signature framework useful, memorable and commercially valuable. We’ll look at how the right framework can become more than a diagram in your book, forming the foundation of your keynotes, workshops, courses and consulting offers. link: https://www.indieexpertsacademy.com/tejpodcast/ The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide. Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career. Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing. Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed. FIND US Brad Hauck Proficlix.com.au Dixie Carlton Indieexpertspublishing.com

In this episode of The Expert’s Journey, Brad and Dixie explain why your lead magnet isn’t the funnel. A free guide, checklist or quiz may attract subscribers, but it won’t grow your business unless it connects clearly to your book, core message and the problem your audience wants to solve. Discover how to create a lead magnet that helps people understand, decide, diagnose or take action, then build an email follow-up journey that earns trust and leads naturally towards a paid offer. If you’re an author, speaker or expert looking to generate leads, build authority and turn readers into clients, this episode will help you see what needs to happen after the download. The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide. Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career. Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing. Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed. FIND US Brad Hauck Proficlix.com.au Dixie Carlton Indieexpertspublishing.com